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HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Tue Mar 02, 2010 9:48 am
by dwaxman1
“I call it very fast speed dating. We have to look at each other, see if we like each other and then get it done very quickly,” HUMMER CEO Jim Taylor told Automotive News regarding their search to find a buyer for the brand. The original plan to sell HUMMER to China’s Tengzhong fell through Wednesday after Chinese regulatory officials refused to allow the purchase, leaving GM with the task of finding a new buyer in the next 60 to 75 days.
“The next step in the process is to sit down with those interested parties and figure out who is serious and who just doesn’t make any sense,” Taylor said. “Some are well-known equity houses, who do this for a living. Some are just those who say, ‘I want to buy it.’”
Taylor added that his team is, “going to do everything in our power to bring this home in the next couple of months,” assuring that the fight is not over yet.
During the process, Taylor says he won’t forget about the dealers – who he says is one of the strongest assets HUMMER has. Only 10 dealerships have closed since the announcement of the HUMMER brand going under review in 2008 according to Taylor, and he intends to keep the remaining dealers in the loop by providing a weekly update.
“We’ve been very fortunate that almost through two years, dealers have hung in with us,” Taylor said. “It’s vital to the sale”
Source: AN
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Tue Mar 02, 2010 6:06 pm
by duncanpa
Hey, this is one of the most promising things I have heard in months. TC...open your wallet man...the time to buy is NOW!!
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Tue Mar 02, 2010 8:19 pm
by JL
Everyone knows there's a lot of love/hate surrounding Hummer, but compared to a diluted brand like Pontiac where you've got Hummer, I walk into a Hummer dealer and I know exactly what I'm shopping for. If I walk into the Pontiac dealer, maybe I want a minivan, maybe a I want an econo-box, rear drive convertible, if I walk into a Hummer dealer I want a 4x4 with some attitude. That's how I look at it anyway, it's a strong and identifiable brand. I think of it like this "Hey, look at that Ferrari!" "Hey, look at that Porsche!" "Hey, look at that BMW" Look at that HUMMER! No one ever said "Look at that Pontiac", no one since the 70's anyway, no one cares and I guess that's why it got the axe. Hummer is just the opposite!
If Hyundai can save their reputation with 90% of the public after building a decade of sh!t then Hummer would certainly have no problem either. I'd hate to see the Hummers go! Bad gas mileage..? That's it....? Gimme a break... And don't get me started!
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Tue Mar 02, 2010 9:18 pm
by dwaxman1
JL.. I second that!!
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Tue Mar 02, 2010 10:29 pm
by T.C.
[quote name='JL' date='02 March 2010 - 08:19 PM' timestamp='1267579198' post='13754']
Everyone knows there's a lot of love/hate surrounding Hummer, but compared to a diluted brand like Pontiac where you've got Hummer, I walk into a Hummer dealer and I know exactly what I'm shopping for. If I walk into the Pontiac dealer, maybe I want a minivan, maybe a I want an econo-box, rear drive convertible, if I walk into a Hummer dealer I want a 4x4 with some attitude. That's how I look at it anyway, it's a strong and identifiable brand. I think of it like this "Hey, look at that Ferrari!" "Hey, look at that Porsche!" "Hey, look at that BMW" Look at that HUMMER! No one ever said "Look at that Pontiac", no one since the 70's anyway, no one cares and I guess that's why it got the axe. Hummer is just the opposite!
If Hyundai can save their reputation with 90% of the public after building a decade of sh!t then Hummer would certainly have no problem either. I'd hate to see the Hummers go! Bad gas mileage..? That's it....? Gimme a break... And don't get me started!
[/quote]
GREAT POST <img src='
http://www.canadianhummerclub.com/forum ... ght_on.gif' class='bbc_emoticon' alt=':right_on:' /> CAN I SENT IT TO THEM?
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Wed Mar 03, 2010 1:53 pm
by JL
Send away!
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Wed Mar 03, 2010 2:00 pm
by dwaxman1
this would be great to send..I will send it!!
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Wed Mar 03, 2010 2:03 pm
by dwaxman1
I have sent the comments over to one of my contacts at GM..
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Wed Mar 03, 2010 5:35 pm
by T.C.
[quote name='JL' date='03 March 2010 - 01:53 PM' timestamp='1267642422' post='13801']
Send away!
[/quote]
D, WILL SEND ....I AM JUST A VP FROM QUEBEC <img src='
http://www.canadianhummerclub.com/forum ... oflmao.gif' class='bbc_emoticon' alt=':rotflmao:' /> ....HE IS THE BIG BOSS <img src='
http://www.canadianhummerclub.com/forum ... #>/c-n.gif' class='bbc_emoticon' alt=':coffeenose:' />
JUST JOKING D <img src='
http://www.canadianhummerclub.com/forum ... ght_on.gif' class='bbc_emoticon' alt=':right_on:' />
Re: HUMMER CEO Compares Buyer Search to Speed Dating
Posted: Wed Mar 03, 2010 5:58 pm
by dwaxman1
Funny Funny TC...The email has been sent to an Executive at Hummer... I will let you know his reply..